First Bank Group Head, Marketing and Corporate Communications, Folake Ani-Mumuney has reiterated that The Voice Nigeria, season 3 is a Reality TV show designed to discover and promote talented singers to actualise their dreams of becoming international stars which aligns with Bank’s commitment to providing a platform for nurturing and showcasing talents and driving social cohesion.
The statement was made after Esther Benyeogo won the season 3 (three) of the world-class musical talents reality series, The Voice Nigeria.
Esther Benyeogo who has been outstanding with her powerful vocal performance went home with the grand prize of N10million, a brand new car and an international record deal.
First bank added that its support for The Voice Nigeria 3 (three) is a demonstration of First Bank’s commitment to contributing to the projected revenue of US$86m by 2021 from Nigeria’s music industry aimed at promoting a diversified economy in line with the Federal Government’s diversification policy.
For over three (3) months, twenty-five (25) vocalists who started the show , showcased their talents which eventually favoured Esther who emerged winner of The Voice Nigeria season.
UN1TY Limited and Livespot 360 had produced the global talents reality series which was sponsored by First Bank, Baba Ijebu and Airtel.