Building businesses that stand the test of time requires a combination of innovation, focus, and passion. This was the central message at the latest United Bank for Africa (UBA) Business Series, held on Thursday at the Tony Elumelu Amphitheatre, UBA House, Marina, Lagos.
With the theme “Profit with Purpose, Business Continuity,” the event convened top industry leaders and budding entrepreneurs to discuss strategies for ensuring business sustainability in today’s volatile economic landscape.
Prominent speakers included Bolanle Austen-Peters, Founder of Terra Kulture; Dr. James Asare-Adjei, Chief Executive of Ghana’s Asadtek Group Limited; multimedia entrepreneurs Frank Edoho and Toke Makinwa; and Princess Adeyinka Tekena, Founder of Happy Coffee.
Key Takeaways from Industry Experts
Bolanle Austen-Peters, a renowned lawyer, filmmaker, and producer, emphasized the importance of purpose in building successful ventures. Sharing insights from her over two decades in business, she said:
“Purpose is the foundation of a sustainable business. From Day One, I adopted a structured approach—complete with legal frameworks, a board of directors, and administrative officers. Structure communicates seriousness and attracts respect for your business.”
Dr. James Asare-Adjei highlighted the role of innovation and integrity, urging small and medium-sized enterprises (SMEs) to focus on niche markets while consistently adding value.
For Frank Edoho, passion is the secret ingredient for growth. “Stick to your guns, learn from others, and continuously improve,” he advised.
Toke Makinwa, recounting her journey from banking to media stardom, underscored the importance of the right mindset and teamwork: “Focus, a winning attitude, and surrounding yourself with team builders are essential for success.”
Princess Adeyinka Tekena, a beneficiary of the Tony Elumelu Foundation (TEF) Grant, shared how the $5,000 grant transformed her indigenous coffee brand into a thriving business over a decade. She attributed her success to tenacity, financial discipline, and determination.
UBA’s Commitment to Empowering Entrepreneurs
Alero Ladipo, UBA’s Group Head of Marketing and Corporate Communications, reiterated the bank’s dedication to fostering entrepreneurial growth through its Business Series.
“At UBA, it’s not just about banking. We are passionate about helping our customers build sustainable businesses. These capacity-building programs equip business owners with the tools to thrive,” she stated.
The UBA Business Series serves as a platform for business leaders to share actionable insights and best practices. This initiative aligns with the bank’s broader vision of supporting Africa’s economic development by empowering SMEs and entrepreneurs.
With operations in 20 African countries and beyond, UBA is a leader in financial inclusion and innovation, catering to over 45 million customers globally.
For more details on UBA’s transformative initiatives, visit fasnewsng.com.
By Lekan Olofinsusi
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